Back towards the end of 2017, my friend Sarah Bettencourt asked for me to join her on her podcast to chat about entrepreneurship. It posted this past Monday! We covered a ton of topics and the one I wouldn’t shut up about was Slack.
Here’s why I think Slack is interesting. There are a bunch of hidden communities around the world leveraging Slack as their communication channel and a place to cultivate an audience. The trick is you already have to have an audience to get the channel going, and you’ll need well over 100 people to use it often to bring in enough interaction.
Joining a Slack channel can be near impossible or extremely easy if the host allows it. Either way, the application creates a lot of engagement and opens up the door for a new kind of online social experience.
Side note: Discord is another chat app that falls in this same world, but with a focus on the gaming community. What’s amazing is their onboarding experience…holy moly it’s frictionless.
Instead of a music video, you get the lovely Sarah’s voice: